Midnight summer dream or ...?

One can ask themselves what to expect when attending a formal venue as far as formalities are concerned, dresscode, special guest lists and so on.
But can one really predict the exact opposite outcome or better yet, what I've personally experienced last evening? I think not.
The event was organized on behalf of a world renowned mobile company and as summer is vividly present, it was hosted at a summer beach club venue.
Crowded, yet quite comfortable as the place was large enough to host a fashion show and some other on-stage performances that took place throughout the evening.
Hosted by a famous greek model along with her also famous pop singer/husband on the DJ decks, the evening seemed like a family affair. (even though music wise, they could have done a better job with the playlist).
My very first impression once I got there, was that things were somewhat toned down compared to other similar venues I have attended in the past. It may have been the music, the lack of interest of most guests, perhaps the strong spotlights that surrounded the whole area or even the heat itself.
Gladly the club extended all the way to the beach so many of us prefered to be on the sand catching a breath of fresh air instead of being indoors to watch the catwalk.
And this is where things have started to move, on a completely different level..
Only a few minutes past midnight, and more and more groups of people were gathering on the beach. Some lying down with their gowns on the sand, others walking barefoot by the water, others on sunchairs (me included), others moontanning, others singing along with the music.. until.. we hear the first "splash".. A "splash" like the ones you hear when a big rock is thrown in the water. Although this time, it wasn't a rock that was thrown in the water but a woman. Yes a woman, whose friends were apparently in a crazy yet funny enough mood to actually push her in. And from that moment on the "inevitable" was bound to happen. The situation got out of control. More and more people started diving in the sea! The sea war had just begun. Others with clothes on, others without, but all wet and crazy splashing eachother like animals. At a certain point a security man came by and started asking them to get out of the water as some people may have been drunk and things could get dangerous.. but he didn't seem to be able to stop them. And so he called for reinforcements, now 5 security guys trying to stop the raging group! All they've acheived to do is just lower the volume of their screaming, but in no way would they accept to get out of the refeshing water. Other highlights of the night included a couple which apparently found true love under the moonlight or perhaps they were inspired so they were literally.. going at it.. in a not-so-romantic way..
As you may have noticed I couldn't take nor include any pictures for this post as it would probably become too explicit to publish..
What's important is that the evening had turned from predictable to an unexpected yet fantastic fiesta! (Excellent example for event organizers if you ask me!)